Serial Entrepreneur & Entrepreneurship Educator

  

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Sales and marketing consulting are two of my most popular services, as I have a lot of experience in these areas. I help businesses and experienced solopreneurs develop strategies for growth and then execute those plans, often times working with their existing staff or bringing in new talent as needed. In addition to sales and marketing, I also have experience in accounting and finance, so I am able to provide clients with perspective on their financial situation and how to improve it.

Getting a different perspective on your business can often time lead to new and improved processes. I have a wealth of experience in different types of businesses in just about every industry, so I am able to provide insights on how to improve efficiency and effectiveness. Oftentimes, simply automating processes can free up time and money that can be reinvested into growing the business.

Sales and Marketing is my JAM!

While I like most aspects of business, I especially enjoy sales, marketing, lead generation, business development, and strategic partnerships. My favorite part of doing business has always been anything that moves the revenue needle. Profits are the ultimate goal and have always enjoyed the process one goes through to get there. There are several reasons I’ve had a successful career in generating revenue.

I’ve always been able to see the big picture and figure out the best ways to sell a product or service. Some may call me persuasive, I say I’m good at helping people make decisions. I’m a good listener, and empathetic and am constantly learning new techniques that help drive sales. I consider myself a technologist and have been using tools to drive conversions since 2001. The tools have evolved and I’ve stayed ahead of the curve in implementing new sales and marketing technologies within the businesses I’ve worked with over the years. I’m patient and can usually wait for the right opportunity to come along. This can be a valuable trait in sales and marketing because it allows me to build relationships and trust with potential customers. Trust is essential, and I believe that my ability to gain trust is one of the reasons why I’m good at sales, marketing, and business development. Helping businesses make more money is what I enjoy doing the most, but there’s so much more that I do to help established businesses!

Services for Established Businesses

Project Management Consulting

I help small to medium-sized businesses plan, manage, and deliver successful projects, from planning and budgeting to delivery and post-project review. My goal is to ensure that your projects are completed on time, within budget, and to the highest possible standard.

Sales and Marketing Consulting

I specialize in finding new ways to market your business and increase sales. From ideation of a digital strategy to starting, scaling, and managing a large inside sales team, sales and marketing is my jam.

Strategic Planning

I offer a comprehensive strategic planning service, tailored to your specific needs and work with you to understand your business objectives and develop a plan that will help you achieve them.  I also help you to identify and manage risks so that you can avoid potential problems and maximize your chances of success.

Customer Experience

Empathy. We start with empathy and put ourselves in the customer or client’s shoes. I take a data-driven approach to increase efficiency and ROI to help you deliver the perfect customer experience and to help you increase your customer base, conversion rates, and web traffic including customer research, website design improvement, User experience (UX) consulting, A/B testing, implementation of inbound marketing strategy, and customer service training.

Accounting Consulting

Accounting is more than keeping receipts. It’s using data to make strategic decisions that assist you in achieving your strategic goals. I work with you to identify your key financial drivers and develop a plan to improve your bottom line. My focus is on helping you make the most of your resources and maximizing your profits. 

Expansion Feasibility

Are you ready to scale? Do you have a new product or service you want to launch? Does it make sense to expand now? What’s the strategy, plan, budget, and timing of it all? How much will we spend before we break even? I can help you determine if expanding your business is the right move. I’ll work with you to understand your goals and objectives, and then conduct a feasibility study to help you make an informed decision. 

Forecasting

I help organizations of all sizes to make more informed decisions about the future. Whether you’re looking to forecast demand for a new product or service, understand how a change in the marketplace will impact your business, or simply want to know what the future holds, we’ll apply my years of experience and research to help decide the direction to take.

Operations

Operations consulting is a specialized form of management consulting that focuses on improving an organization’s operational effectiveness. I work with organizations to improve their efficiency and productivity by redesigning and streamlining their processes and systems. By streamlining processes and improving efficiency, I help organizations save money and bring more value to the shareholders.

Learning and Development

I create customized training and development solutions that help your team become more entrepreneurial and intrapreneurial (being entrepreneurial when you’re working for someone else). Whether you’re looking to improve employee productivity, reduce turnover, or you want your team members to better learn how to recognize opportunities, training and development can boost employee morale which has a direct correlation to the lifetime value of your customer.

Raising Capital

Whether you’re seeking venture capital, private equity, or debt financing, I work with you to develop a funding strategy that meets your needs and help you through structuring the deal, preparing your pitch, and negotiating with investors.

Rebrand Management

Rebranding is the process of creating a new image for a company, product, or service. It usually involves changing the name, logo, and/or look of the brand. Rebranding can be done for a variety of reasons, such as to reflect a change in ownership, distance the brand from negative associations, or appeal to a new target market. As a rebrand manager, I oversee and coordinate all aspects of a rebranding effort. This includes assisting in developing the new brand identity, rolling out the changes across all touchpoints, CRM transitions, and managing any potential transition issues.

Strategic Partnerships

I have a deep understanding of the challenges and opportunities that businesses face when forming partnerships. Who do we partner with, strategically? How do we get in touch with the right person, quickly? I also offer comprehensive partnership consulting services, which include but are not limited to developing partnership strategies, identifying potential partners, negotiating and structuring partnerships, and managing partner relationships.

Testimonials

Working with Bert was both a great pleasure and an ultra fast learning curve, firmly rooted in the practical, down to earth and realistic guidance, which greatly contributed to my personal business development. So if you’re struggling, if you can’t quite see that next logical step you need to take, Bert is the right person to help you out. Thank you, Bert!
Beata Drezek
Beata DrezekCoaching Client
I have been working with Bert for a few months now and it has been an absolute pleasure. We have discussed general business issues and created an in-depth marketing strategy that will help take our company to the next level. He is a good listener and very goal oriented. The amount of progress we have made in a relatively short amount of time is a testament to that. Bert is a great asset to our company and I would highly recommend his services to anyone wanting to improve themselves or their business!
Jason Behn
Jason BehnEstablished Business
The first thing I recognized Bert did for me was save me from making typical bad decisions. He understood that folks like myself have lots of dreams, some of them a bit too big out of the gate. So he roped me in and helped me focus on the right pursuit and the right steps. Looking back I can say he saved me not only from wasting a bunch of money but on embarrassing myself.
Dean Rice
Dean RiceNew Venture Founder
Bert's entrepreneurial spirit is contagious. He's honest, hard-working and has incredible integrity (not to mention a great sense of humor). His love for helping entrepreneurs shines in all he does!
Larry Beckler
Larry BecklerStartup Attorney
Bert is great. He had patience with my fiance and I as we started our company. Bert also impressed me with his commitment to lifelong learning about entrepreneurship and the different fields he works with. He is charismatic and creative, and he thinks outside the box. He helped us identify new marketing ideas and how to obtain more customers.
Ashley Danto
Ashley DantoCoaching Client
Bert is a great coach. He's constantly pushing you to come up with the creative aspects that will give you an edge on your business. He is an incredible support and manages to think about every aspect that will come up as you move forward. He is also extremely resourceful and you can count on little hacks that will make the trip easier. He thinks strategically and balanced out with a great dose of his own experience. I am constantly starting projects up and consider myself strong on implementation but with Bert around it's all easier. Great support and thanks for your help Bert.
Bruno Carrera
Bruno CarreraEstablished Business
Bert is an exemplary manager and instills a very professional atmosphere wherever he is. He is always willing to lend advice to his colleagues and assist in honing their communication skills. Bert does a tremendous job adding value for his clients, whether it is ad hoc mentorship, or a public speaking/educational engagement; he cares deeply about his clients and their success in navigating the business world. I would highly recommend him as a management consultant.
Joshua Jones
Joshua JonesEstablished Business
Bert is a natural leader with innovative ideas and a drive for success. Working with Bert strengthened my understanding of business planning and entrepreneurial spirit. I was encouraged to think outside the box and generate new ideas for building clientele. Bert cares for his employees and actively promotes a positive, exciting work environment.
Hannah Schauer
Hannah SchauerUser Experience Consultant
Bert Seither, our Entrepreneur in Residence, has not only been an outstanding teacher to me but a mentor as well in just a short four months. His stories and real-life applications were so relatable at times, I questioned if he was reading my mind. I did not realize how badly I needed a mentor for support, whether I actually needed to talk to him or not. In the back of my head, I knew he was always there which allowed me to open up my possibilities and try new things in my business operations.
Lindsey Marzo
Lindsey MarzoFormer Student and Accelerator
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